The word “ordinary” never had a place in his vocabulary. He was brilliant, passionate and inspiring. And his death shocked the world. In October 2011, Apple co-founder and CEO Steve Jobs lost his battle with pancreatic cancer. Though it is only the twelfth most common cancer in the world, pancreatic cancer is the deadliest of them all. According to the Hirshberg Foundation for Pancreatic Cancer Research in the United States, 94 per cent of pancreatic cancer patients will die within five years of diagnosis and only 7 per cent will survive more than five years.
